Get the scalable "grown-up" business of your dreams, without hustling 24/7, or hiring that 5-figure OBM

— even if you’re a high quickstart visionary and the idea of "processes" makes your stomach flip.

 

Discover the backend structures of the most successful online businesses that'll help you scale from 5 to 6, to 7 (and yes, even multiple 7 figures) inside...

Scale Society

The 6-Month Mentorship that gives you the systems, foundation, and strategies to put in place that'll get your business perfectly poised to scale bigger, faster (and with less stress).

GET NOTIFIED WHEN DOORS OPEN

"I went from 6 to 7 figures and my business is finally what I dreamed it would be."


"I always wanted to scale but thought I couldn't because I didn't want a team. What I didn't know was what I needed wasn't a team, it was Sandra.

It's no coincidence that my income and my business have both transformed dramatically since we started working together. I went from 6 to 7 figures and my business is finally what I dreamed it would be.

None of that would have happened without Sandra's help and incredible know how.

I always feel bad for other people because when they hear what Sandra's done for my business they beg to hire her and can't -- but now they have the opportunity!"

- Laura Belgray, Talking Shrimp

If your business doubled next month, are you confident that your business would survive the growth?

Or would you find yourself...

...wasting hours of your precious time manually onboarding your new clients,

...losing out on lucrative leads that got lost in the chaos,

...scrambling to find qualified help to handle the influx,

...tearing your hair out trying to find, set up, and implement new technology to reduce the workload, and 

...wishing you had a normal job that you didn't have to worry about all the time. 

Heck, maybe you already find yourself doing some of those 👆 things. 

Maybe you look at your business and know it could “be better”. You know there are processes, and procedures, and automations you could/should put in place to make the entire thing run like a well-oiled machine but you’re damned if you know what they are.

If that sounds familiar you're in the exact right place.

Ready to get clear on what the backend of your business should entail in order to scale?

Great! Here's how I can help.

is a close-knit, personalized group program designed to help you build a solid foundation for your business.

Capped at just 12 business owners per cohort, Scale Society is designed to give you plenty of individualized attention, when you need it and exactly WHERE you need it. No waiting for modules to be released.

We'll take a good look at your business, your goals, your personal scaling path, and set up systems and processes to make scaling smoother.

  • You’ll never again wake up at 2am wondering if your new $20k client got their invoice, or if the buy button is actually working on that sales page you're driving traffic to.

  • You'll be able to outsource work confidently; knowing that you don't have to be the one doing it in order for it to be "done right".

  • You'll stop triple guessing your decisions.

  • You'll sleep soundly knowing that processes and tools are in place to ensure that balls aren't being dropped, and that you're making business decisions responsibly and mindfully.

We’ll solve all those issues together and so much more.

And here’s where the magic happens — you can’t unknow a great process once you learn it and I’m here to teach you (or your VA) so you can create a beautiful and solid back-end for your business.

Together in Scale Society we release the sales, launch, growth, and daily administration worries that haunt your dreams.

The result? You're ready to scale beyond your wildest imagination; in a way that’s both sustainable and profitable.

If you’re a solopreneur I’m willing to bet that most days you…

… wonder if you’re losing leads… seems like you should have more in your pipeline, but don’t know how to find the leak, or how you’d plug it if you did.

shake your head at the list of tags in your system, not really knowing what half of them mean, how they got applied, or what they do (if anything.)

… spend hours manually moving people through your onboarding or pulling reports or invoicing, all the time wishing there was some way to automate it.

… worry that something big’s about to fall through the cracks. You don’t know what - it’s just this feeling like you’re missing something important.

… feel like you’re flying by the seat of your pants. That you’re so behind everyone else -- they all seem to “have it together”!

All of that 👆 is 100% normal.

And also, it doesn’t have to be like that.


Feeling like you’re working in a house of cards, like you don’t really have a foundation beneath you… that’s most solopreneurs. 

When you’re doing it all yourself, or with just one or two contractors behind you, it’s easy to feel like you’re on shaky ground. You’ve been too busy working with clients, managing your workload (and that of your team if you have one), and trying to innovate for your own business. 

It’s no wonder you haven’t had time to figure out your SOPs, put together automations, or streamline your business processes. Let alone spend time figuring out what tech stack you should be using (or what a tech stack even is), and how to get your systems to play nice with each other. 

The good news?

You don’t have to do it all on your own. 

You don’t have to be the one with all the answers. 

You don’t even have to find some staggeringly knowledgeable dream team member and pay them $80k to be your COO.

You likely don't even need that top notch OBM that's a steal at $5k a month.

You can finally have a solid foundation to scale your business from, and be prepared for any opportunity or pivot the universe throws your way.

Even if organization and details aren’t high on your strength finders chart, or you’re so busy you can’t even take the time to save a file to the correct folder and instead have just one big ass “temp” folder on your desktop waiting to be cleaned out.

I promise, every other successful entrepreneur (solo or otherwise) has been there.

A quick word from Round One (AND Two!) participant, Carly Banks of The Habit Ayurveda

You may be a Quickstart, creative brained, IG addict and feel like your entire genetic makeup is working against you but…

As long as you’re willing to ask for, and accept, a little help you can have the business empire of your dreams, standing tall and solid, and ready for anything.


Truth is - most won’t.

Most entrepreneurs get stuck in the “self-made” myth, feeling they have to do it all themselves and that it’s somehow shameful or a weakness to ask for help. 

Those that learn there’s no such thing as “self-made”, those who seek and accept help in all aspects of their business (and lives), they are the ones who “make it”. The ones who reach their goals consistently, and pivot easily.

Why not let the “secret weapon” pulling the strings behind clients who’ve scaled from six, to seven (and even multiple seven) figures support you in building a solid foundation for your business.

(and get strategies that’ll help you scale faster and more consistently than ever before).

GET ON THE WAITLIST

"Inside Scale Society I could ask ANY question and get valuable feedback right away, to help my business grow. For the first time I wasn't constantly wondering "should I sign up for this course / that bootcamp?". Everything I needed was here. It was like a mastermind but with tech demos (so, better than a mastermind)."

- Carly Banks, Founder of The Habit, Ayurveda for Every Day

"If you want a 'business/operations person to help you 'set your business up' like a pro, from the beginning, you need Scale Society and Sandra. She basically answered *any* question I threw at her - from tech questions to systems to mindset. 10 out of 10!"

- Colleen Kochannek, Founder of The Scrappy Frontier

Wanna know why they call me the "secret weapon" of their business?

In the last 5 years I’ve helped clients like Chanti Zak, Becky Keen, Tarzan Kay, Laura Belgray, and many others scale their business from 5 and 6 figures, to 6 and 7 figures (and counting). 

Helping them in their business (actually doing the work) was only one small part of the big shift my clients have had. The much bigger part is the work I do with them on their business.

  • Finding ways to streamline processes as a way to save time and money.
  • Searching for, finding, and plugging leaks in their lead generation and marketing so they leave less money on the table. 
  • Setting up automations to take more work off their plate. 
  • Centering their business around them and their goals, and figuring out what systems and tools and setups would work well for them, their business, and their unique way of doing things.
Image of Sandra Booker

Scaling goes beyond setting goals and then working hard to reach them. It’s about having systems, and processes, and procedures that work for you and your business. 

Sometimes it’s simple tweaks that have a profound change like when Tarzan was feeling stressed and overwhelmed looking at her calendar. We made two tiny tweaks that had her breathing such a huge sigh of relief she had to post it on social.

Sometimes it’s saving a launch like I recently did for another client who, three days into her launch, didn’t have a single person in the pipeline. By changing up the call to action and making a few suggestions (like doing some targeted outreach), she had the entire program filled in 48 hours. 

Sometimes it’s larger planning. Setting up KPI’s, goals, and project plans to bring a team together and working as a unit, instead of 6 individual business owners working in a silo for a respective client.

And sometimes, it’s helping clients with their shiny object syndrome. No you don’t need to buy Kajabi or Infusionsoft. No you don’t need to research yet another webinar platform. Yes, you can do a sophisticated launch using simple tools like leadpages, zoom, and convertkit. I just saved you $400 a month. You’re welcome.

Image of Sandra Booker

Why learn from me?

In the last 5 years I’ve helped clients like Chanti Zak, Tarzan Kay, Laura Belgray, and many others scale their business from 5 and 6 figures, to 6 and 7 figures (and counting). 

Helping them in their business (actually doing the work) was only one small part of the big shift my clients have had. The much bigger part is the work I do with them on their business.

  • Finding ways to streamline processes as a way to save time and money.
  • Searching for, finding, and plugging leaks in their lead generation and marketing so they leave less money on the table. 
  • Setting up automations to take more work off their plate. 
  • Centering their business around them and their goals, and figuring out what systems and tools and setups would work well for them, their business, and their unique way of doing things.

Scaling goes beyond setting goals and then working hard to reach them. It’s about having systems, and processes, and procedures that work for you and your business. 

Sometimes it’s simple tweaks that have a profound change like when Tarzan was feeling stressed and overwhelmed looking at her calendar. We made two tiny tweaks that had her breathing such a huge sigh of relief she had to post it on social.

Sometimes it’s saving a launch like I recently did for another client who, three days into her launch, didn’t have a single person in the pipeline. By changing up the call to action and making a few suggestions (like doing some targeted outreach), she had the entire program filled in 48 hours. 

Sometimes it’s larger planning. Setting up KPI’s, goals, and project plans to bring a team together and working as a unit, instead of 6 individual business owners working in a silo for a respective client.

And sometimes, it’s helping clients with their shiny object syndrome. No you don’t need to buy Kajabi or Infusionsoft. No you don’t need to research yet another webinar platform. Yes, you can do a sophisticated launch using simple tools like leadpages, zoom, and convertkit. I just saved you $400 a month. You’re welcome.

"Without Sandra’s help, there’s no way I’d have been able to grow my business so quickly, with so little stress."

"Let alone take a month long sabbatical without worrying that my business would fall apart.

Over and over again Sandra has proven herself to be capable and trustworthy.

I trust her to manage not only my most important (and lucrative) promotions, but my team and entire business as well.

No one has ever come close to delivering the quality and value that Sandra does. If you asked me about my not-so-secret weapon of success, there’s no question: it’s Sandra."

- Tarzan Kay

Introducing

A 6-month Group Program for business owners who are ready to grow and scale their business purposefully, strategically, and consistently. 

Go from worrying about how you’ll reach your goals (and wondering if it’s even possible)

… to having a clear, easy to follow path with tools and systems that are exactly right for you and your business.

This is a group program that’s part training, part hot seat, and all support. As a solopreneur you’ll:

  • Have a place to start when you’re wondering “how do I ____?” where you can get support and advice from me and other business owners who have been there. Because some things are un-google-able.

  • Finally have the foundation to scale your business, and a simple plan to move the needle every day.

  • Have access to solid resources you can turn to again and again along with custom trainings on the tools and systems you’re using in your business.

  • Get support and actionable advice on hiring, scaling, and launching.

And, most importantly you’ll get…

A clear path, with the next steps to take, that will give you the foundation to grow your revenue from 5 to 6 to 7 figures+, smoothly. 

"3 years later and I'm so close to hitting 7-figures, working half as much as I used to, building a team, just bought my dream farm, and I'm having more fun in my business than ever before."

"When I first started working with Sandra I was making less than $100k a year. I was working my brain buns off while sitting on my physical ones for 10+ hours a day.

I had no idea how to scale or delegate, but having access to Sandra's genius changed everything.

3 years later and I'm so close to hitting 7-figures, working half as much as I used to, building a team, just bought my dream farm, and I'm having more fun in my business than ever before.

Sandra has helped me every step of the way. When I think about not having access to her invaluable insights and support I spiral a bit.

I've told her multiple times to please never leave me. She's that good. If you have the chance to get this brilliant, big-hearted, and badass business scaling strategist in your corner, don't hesitate.

Sandra should be charging 10 times what she does and one day she'll listen 😉 "

- Chanti Zak, Quiz funnel strategist and growth coach

Scale Society is for you if…

 

You’re an online service provider and want to:

  • Strategically grow your list and get better open rates
  • Stop having to manually tag people who book a call or buy a product
  • Have a system for making the tough decisions that has you feeling confident moving forward
  • Have tech elements that “talk to each other” - forming a well-oiled machine that runs itself
  • Launch for the first time, or more smoothly and lucratively than you have before
  • Have that "grown up" business feeling where you know your numbers, have systems and processes in place, and are ready to scale any time 
  • Have a business that scales without needing complicated and expensive tools like Infusionsoft
  • Know what tech is well worth upgrading to, and when
  • Know what less-costly option you can use instead of Kajabi to sell your first course
  • Be in the know about bootstrap solutions that won’t hinder your growth (or sales)—and which ones to avoid
  • Maximize results and profit from the tools you’re paying for. (Most people have no idea what they can do with most of the tools they’ve purchased!)
  • How to hire the right people for the right roles...and train them effectively...so you can finally grow
And…
  • You don’t yet have a VA and aren’t quite ready for one, OR you have a VA but their knowledge is lacking in some areas.
  • You need someone to ask all your questions to.
    • Someone…
      • with experience in all the tech,
      • who has been around the launch block a few times, 
      • who has helped clients scale to high six-figures (and a couple 7-figures!) consistently, to be a sounding board to help you make decisions that work for you and your business.
Every week, you’ll get new clarity on:
  • what systems you need to set up (and how), 
  • what tools you should have in place (and how to use them effectively), 
  • what SOPs need to be built out (and what even is an SOP and why you would want one),
  • what you need to be doing to prepare your business for ongoing growth (so it can scale smoothly without the hiccoughs), and 
  • how to ensure your first/next hire is the perfect fit (and what to do if they aren't)

This is NOT for you if…

  • You’re hoping I’ll be your VA and do it all for you. (Though I can help you find a great one!)
  • You’re not looking to scale your business and see no reason why your to-do list should live somewhere other than your head.
  • You believe success is for “those other people” and don’t really think you’ll ever “get there”
GET NOTIFIED WHEN DOORS OPEN

MEET SANDRA

Sandra Booker

I’ve always been a process girl.

Whether I was planning out what order to wash the dishes in when I was 7 (gotta maximize that counter space and get the gold star from mum), or helping a local bookkeeper go from serving two clients out of his spare bedroom to running an office with a staff of 5 and a huge client roster, bringing his revenue from low 5 to mid-6 figures inside of 18 months --

Understanding the path to the next step, and the goals we’re working towards is in my DNA.

I’ve always had a talent for helping others succeed. Whether it’s…

… encouraging my Uncle to ask his client for an introduction to another theatre owner, propelling his goal of city expansion forward (He had his own business cleaning movie theatres and restaurants in our town. I was 13 and this was my first “real job”).

… creating training documentation in my spare time for a new position I was promoted to, because no assets existed at the time. Saving the company hundreds of man hours and thousands of dollars when they expanded the following year.

… spearheading, developing, and testing an initiative to automate the entire overly complicated and 100% manual selection and buying process of e-books (in the earlier aughts when they were just becoming a thing) for Colleges and Universities worldwide, while still processing over a million dollars in e-book sales the old way (something that took our sister site in the UK a team of 7 to do).

… helping Laura Belgray plan out, create, and deliver kick ass bonuses and products, helping highlight her gifts (she has so many she doesn't always see them all), calling attention back to things that struck a chord with her Shrimpers, and helping her see other perspectives and hidden motivations in a Shrimpers journey.

Helping others succeed is what I do best.

"Scale Society is a great place to set up your business systems; and the framework to think about how to scale is precious. It will move you forward!"

- Roxana Gramada, conversion copywriter, founder and chief nerd officer of Becoming Words

"Scale Society is an integration between the system and human aspect of business. Sandra knows A LOT about tech and systems (the process). At the same time she also knows and cares about the reality of a business owner and customer experience (the human side of it)."

- Bella Bahari

"Remind me; what’s included when I join Scale Society?”

You'll get:

  • 6 Training Modules covering Designing Your Business, Reducing Overwhelm, Goal Setting & Planning, Building a Healthy Team, and More!
  • The Scale Society Workbook
  • Bi-Weekly Hotseat Calls
  • Monthly Implementation Sessions
  • Monthly Q & A
  • Facebook Group
  • Guest Expert Sessions
    & Custom Training
  • BONUS: Targeted Tagging System (Mini-Course)
  • BONUS: How to Hire and Train Your First VA (Mini-Course)
  • BONUS: The Hiring vs Outsourcing Masterclass (Recording)

Plus 4 hours of 1:1 time with Sandra and Invites to next round’s Guest Expert Sessions when you upgrade to the Success Seeker’s level.

I’M READY TO ENROLL